PRODUCT CATEGORIES
In retail, there are many areas in which to demonstrate leadership, innovation, and creativity. The Excellence in Retail Awards recognize outstanding achievements in twelve distinct categories.
The eCommerce Experience Award recognizes the best overall user experience for online shopping and transactions, including website design, content, on-site merchandising, on-site search, integration of social, transaction-marketing based email, mobile (handset, tablet or both) and video engagement features for online shoppers.
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The Environmental Leadership Award is given to a retailer who demonstrates a new sustainability initiative or advancement of a current sustainability initiative.
The Health, Safety and Wellness award is given to a retailer who demonstrates a successfully implemented new program or an improvement in an existing program to promote, support and enhance the physical and psychological well-being of their workforce.
The In-Store Experience & Design Award recognizes a retailer that demonstrates an innovative, original and visually enticing in-store experience & design layout. Whether it is a new store with a new design/layout concept, an existing store that has been completely renovated or the implementation of new technologies and tactics that add new value to the in-store shopping experience, the impact on the success of the retailer must be demonstrated.
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The In-Store Merchandising Award recognizes a retailer that develops an innovative merchandising strategy planned for a specific product line, brand, season, colour or department.
The Loss Prevention Award recognizes a retailer who has successfully implemented a Loss Prevention strategy in order to improve the organization’s profits through a business solution that addresses issues such as shoplifting, organized retail crime, data security, employee pilferage, robbery, burglary, fraudulent credit/debit cards, fraudulent returns, counterfeiting and paperwork errors etc.
The Omni-Channel Award recognizes retailers who trade across a combination of channels including bricks and mortar, online, mobile and more.
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The Philanthropic Leadership Award recognizes a retailer-initiated program that demonstrates a creative response, active collaboration and successful fulfillment of community needs.
Pop-up Experience and Design Award
The Pop-Up Experience and Design Award recognizes a retailer or corporate brand entity that demonstrates an innovative, original and visually enticing in-store or out of store experience with the goal of increasing brand awareness, testing a new store concept and/or driving sales to an existing location.
The Retail Marketing Award recognizes outstanding marketing strategies and campaigns that help retailers grow their business.
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The Supply Chain Innovation Award recognizes a retailer who has excelled in all aspects of their supply chain in order to innovate and improve customer service levels and reduce operating costs.
The Talent Development Award recognizes a retailer with a successful talent development program that focuses on skills development, performance improvement, employee engagement, improved workplace culture, operations, store support, logistics, and individuals & teams.
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KEY CONTACTS:
- Sponsorship: RCC Sponsorship Team at rccsponsorship@retailcouncil.org
- General Inquiries: RCC Events team at events@retailcouncil.org